As more people became unemployed during the recession of the late 2000s, more people turned to entrepreneurship than ever before.
The challenge is keeping those businesses open. How can we better support entrepreneurs?
More businesses exited both the goods and services markets in 2009 than survived. 1 in 2 businesses surviving is NOT good enough.
As advisors, our job is to both educate and mentor new entrepreneurs. We educate job seekers, but do little for new entrepreneurs. It’s time to open up and start talking about the challenges entrepreneurs face. If we can save even a few, our economy becomes all the more diverse for it. Let’s focus on changing the numbers, empowering entrepreneurs, and becoming better business advisers.